“We do not believe in ourselves until someone reveals that deep inside us something is valuable, worth listening to, worthy of our trust, sacred to our touch. Once we believe in ourselves we can risk curiosity, wonder, spontaneous delight or any experience that reveals the human spirit.” E.E. Cummings
Creativity can quite simply be defined as the capacity to come up with new ideas to serve a purpose. Creativity is thus one of the most important sources of renewal. Creativity contributes to innovation and improvements in working life, commerce and industry.
No wonder employers want creative employees in areas where it is essential to come up with proposals for new products and services, and new ways of doing things.
The creative personality
Professor Øyvind L. Martinsen at BI Norwegian Business School has conducted a study to develop a personality profile for creative people: Which personality traits characterize creative people?
The study was conducted with 481 people with different backgrounds. The segment consists of various groups of more or less creative people.
- The first group of creative people consists of 69 artists working as actors or musicians in a well-known symphony orchestra or are members of an artist’s organization with admission requirements.
- The second group of creative people consists of 48 students of marketing.
- The remaining participants in the study are managers, lecturers and students in programs that are less associated with creativity than marketing.
The creativity researcher mapped the participants’ personality traits and tested their creative abilities and skills through various types of tasks.
Seven creativity characteristics
In his study Martinsen identifies seven paramount personality traits that characterize creative people:
• 1. Associative orientation: Imaginative, playful, have a wealth of ideas, ability to be committed, sliding transitions between fact and fiction.
• 2. Need for originality: Resists rules and conventions. Have a rebellious attitude due to a need to do things no one else does.
• 3. Motivation: Have a need to perform, goal-oriented, innovative attitude, stamina to tackle difficult issues.
• 4. Ambition: Have a need to be influential, attract attention and recognition.
• 5. Flexibility: Have the ability to see different aspects of issues and come up with optional solutions.
• 6. Low emotional stability: Have a tendency to experience negative emotions, greater fluctuations in moods and emotional state, failing self-confidence.
• 7. Low sociability: Have a tendency not to be very considerate, are obstinate and find faults and flaws in ideas and people.
Among the seven personality traits, associative orientation and flexibility are the factors that to the greatest extent lead to creative thinking.
“Associative orientation is linked to ingenuity. Flexibility is linked to insight,” says the professor. The other five characteristics describe emotional inclinations and motivational factors that influence creativity or spark an interest in creativity.
“The seven personality traits influence creative performance through inter-action,” Martinsen points out.
Øyvind L. Martinsen. The Creative Personality: A Synthesis and Development of the Creative Person Profile. Creativity Research Journal, 2011; 23 (3): 185 DOI: 10.1080/10400419.2011.595656
Stress: Stress is one of the top causes of relapse. While one can’t avoid all forms of stress, making lifestyle, relationship, and priority changes can help the recovering addict to avoid situations that spark tension and other negative emotions associated with relapse.
People or Places: Being around people and places associated with one’s addiction can often push a person to relapse. For example, going back to a favorite bar may tempt an individual to pick up the bottle again. It’s better to avoid these temptations, especially in the early phases of recovery.
Challenging Emotions: While negative emotions are a normal part of life, those struggling with addiction often cite frustration, anger, anxiety, and loneliness, as triggers for relapse. Therefore, usually as a part of therapy, it’s essential to develop effective ways of managing, these feelings.
Seeing or Sensing the Object of Your Addiction: In recovery, even a slight reminder of the object of the addiction, such as seeing a portrayal of addictive behavior on television, can lead to relapse. While it is impossible to avoid such reminders forever, developing skills for managing any urges or cravings can aid in preventing relapse.
Times of Celebration: Most situations that can trigger relapse are perceived as negative. However, sometimes positive situations such as times of celebration, where alcohol or drugs are present, are just as risky. Avoiding such events or bringing along a trusted friend can assist in preventing relapse.